rank,Brand,Country,Sector,WCRC Power Score,Edition,Source URL
"1","Apple","United States","Technology & Digital","87.19","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/apple"
"2","LEGO","Denmark","Consumer & FMCG","86.04","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/lego"
"3","Google","United States","Technology & Digital","84.82","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/google"
"4","Hermès","France","Luxury & Fashion","83.38","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/hermes"
"5","Nvidia","United States","Technology & Digital","82.99","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/nvidia"
"6","YouTube","United States","Media & Entertainment","82.66","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/youtube"
"7","Microsoft","United States","Technology & Digital","82.58","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/microsoft"
"8","Netflix","United States","Media & Entertainment","81.83","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/netflix"
"9","Amazon","United States","Retail & E-Commerce","81.59","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/amazon"
"10","Ferrari","Italy","Automotive & Mobility","81.33","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/ferrari"
"11","Samsung","South Korea","Technology & Digital","81.06","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/samsung"
"12","adidas","Germany","Consumer & FMCG","80.89","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/adidas"
"13","Disney","United States","Media & Entertainment","80.54","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/disney"
"14","Nintendo","Japan","Media & Entertainment","80.50","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/nintendo"
"15","Dove","United Kingdom","Consumer & FMCG","80.42","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/dove"
"16","Louis Vuitton","France","Luxury & Fashion","80.25","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/louis-vuitton"
"17","Coca-Cola","United States","Consumer & FMCG","80.24","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/coca-cola"
"18","Costco","United States","Retail & E-Commerce","79.43","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/costco"
"19","Visa","United States","Banking & Financial Services","79.39","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/visa"
"20","L'Oréal Paris","France","Consumer & FMCG","79.14","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/loreal-paris"
"21","Chanel","France","Luxury & Fashion","78.88","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/chanel"
"22","Tencent (WeChat)","China","Technology & Digital","78.87","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/tencent"
"23","Real Madrid","Spain","Media & Entertainment","78.50","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/real-madrid"
"24","IKEA","Sweden","Retail & E-Commerce","78.34","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/ikea"
"25","Red Bull","Austria","Consumer & FMCG","78.24","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/red-bull"
"26","Singapore Airlines","Singapore","Hospitality & Travel","78.18","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/singapore-airlines"
"27","McDonald's","United States","Hospitality & Travel","78.11","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/mcdonalds"
"28","Guinness","Ireland","Consumer & FMCG","78.06","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/guinness"
"29","BMW","Germany","Automotive & Mobility","77.78","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/bmw"
"30","Cartier","France","Luxury & Fashion","77.57","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/cartier"
"31","Sephora","France","Retail & E-Commerce","77.52","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/sephora"
"32","Toyota","Japan","Automotive & Mobility","77.51","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/toyota"
"33","WhatsApp","United States","Media & Entertainment","77.41","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/whatsapp"
"34","MasterCard","United States","Banking & Financial Services","77.38","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/mastercard"
"35","Mercedes-Benz","Germany","Automotive & Mobility","77.22","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/mercedes-benz"
"36","Dior","France","Luxury & Fashion","77.19","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/dior"
"37","Tiffany & Co.","United States","Luxury & Fashion","77.16","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/tiffany-and-co"
"38","TSMC","Taiwan","Technology & Digital","77.12","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/tsmc"
"39","Nubank","Brazil","Banking & Financial Services","77.00","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/nubank"
"40","Formula 1","United Kingdom","Media & Entertainment","76.94","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/formula-1"
"41","American Express","United States","Banking & Financial Services","76.58","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/american-express"
"42","Nike","United States","Consumer & FMCG","76.58","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/nike"
"43","Michelin","France","Automotive & Mobility","76.51","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/michelin"
"44","Starbucks","United States","Hospitality & Travel","76.46","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/starbucks"
"45","Spotify","Sweden","Media & Entertainment","76.43","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/spotify"
"46","Ray-Ban","Italy","Luxury & Fashion","76.30","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/ray-ban"
"47","Hilton","United States","Hospitality & Travel","76.25","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/hilton"
"48","Mercado Libre","Argentina","Retail & E-Commerce","76.10","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/mercado-libre"
"49","DBS","Singapore","Banking & Financial Services","76.00","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/dbs"
"50","Uniqlo","Japan","Retail & E-Commerce","75.91","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/uniqlo"
"51","Royal Caribbean International","United States","Hospitality & Travel","75.90","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/royal-caribbean-international"
"52","Instagram","United States","Media & Entertainment","75.85","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/instagram"
"53","Sony","Japan","Technology & Digital","75.83","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/sony"
"54","Siemens","Germany","Infrastructure & Engineering","75.73","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/siemens"
"55","Emirates","United Arab Emirates","Hospitality & Travel","75.67","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/emirates"
"56","Marriott","United States","Hospitality & Travel","75.50","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/marriott"
"57","JR","Japan","Automotive & Mobility","75.37","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/jr"
"58","ASML","Netherlands","Technology & Digital","75.32","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/asml"
"59","Nespresso","Switzerland","Consumer & FMCG","75.28","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/nespresso"
"60","IBM","United States","Technology & Digital","75.08","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/ibm"
"61","Marina Bay Sands","Singapore","Hospitality & Travel","75.05","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/marina-bay-sands"
"62","Delta","United States","Hospitality & Travel","75.01","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/delta"
"63","Adobe","United States","Technology & Digital","75.00","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/adobe"
"64","Salesforce","United States","Technology & Digital","74.96","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/salesforce"
"65","SAP","Germany","Technology & Digital","74.87","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/sap"
"66","John Deere","United States","Infrastructure & Engineering","74.86","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/john-deere"
"67","Nasdaq","United States","Banking & Financial Services","74.79","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/nasdaq"
"68","J.P. Morgan","United States","Banking & Financial Services","74.66","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/j-p-morgan"
"69","Walmart","United States","Retail & E-Commerce","74.64","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/walmart"
"70","Progressive","United States","Insurance","74.58","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/progressive"
"71","Accenture","Ireland","Professional Services","74.56","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/accenture"
"72","PlayStation","Japan","Media & Entertainment","74.53","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/playstation"
"73","Cisco","United States","Technology & Digital","74.46","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/cisco"
"74","Domino's Pizza","United States","Hospitality & Travel","74.44","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/dominos-pizza"
"75","Universal","United States","Media & Entertainment","74.41","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/universal"
"76","Porsche","Germany","Automotive & Mobility","74.40","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/porsche"
"77","Omega","Switzerland","Luxury & Fashion","74.37","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/omega"
"78","ServiceNow","United States","Technology & Digital","74.36","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/servicenow"
"79","AMD","United States","Technology & Digital","74.33","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/amd"
"80","Shopify","Canada","Technology & Digital","74.32","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/shopify"
"81","ESPN","United States","Media & Entertainment","74.29","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/espn"
"82","Schneider Electric","France","Infrastructure & Engineering","74.28","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/schneider-electric"
"83","Enterprise","United States","Automotive & Mobility","74.26","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/enterprise"
"84","Lexus","Japan","Automotive & Mobility","74.17","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/lexus"
"85","Rolls-Royce","United Kingdom","Infrastructure & Engineering","74.17","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/rolls-royce"
"86","Airbus","France","Infrastructure & Engineering","74.16","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/airbus"
"87","Bulgari","Italy","Luxury & Fashion","74.08","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/bulgari"
"88","Chase","United States","Banking & Financial Services","74.05","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/chase"
"89","Home Depot","United States","Retail & E-Commerce","74.01","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/home-depot"
"90","Corona","Mexico","Consumer & FMCG","73.95","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/corona"
"91","Airbnb","United States","Hospitality & Travel","73.94","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/airbnb"
"92","Uber","United States","Automotive & Mobility","73.87","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/uber"
"93","Qatar Airways","Qatar","Hospitality & Travel","73.83","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/qatar-airways"
"94","Tesco","United Kingdom","Retail & E-Commerce","73.82","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/tesco"
"95","Colgate","United States","Consumer & FMCG","73.79","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/colgate"
"96","Monster","United States","Consumer & FMCG","73.78","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/monster"
"97","JD.com","China","Retail & E-Commerce","73.70","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/jd-com"
"98","UPS","United States","Logistics & Supply Chain","73.69","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/ups"
"99","Nivea","Germany","Consumer & FMCG","73.66","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/nivea"
"100","LinkedIn","United States","Media & Entertainment","73.64","2026","https://www.wcrcint.com/worlds-most-powerful-brands-2026/linkedin"