MB-364 · Chemicals, Cement & Industrial Equipment · Energy, Resources & Industrials
UPLMegaBrand · Agrochemicals and crop protection
UPL is the MegaBrand for Agrochemicals and crop protection in India in the 2026–27 MegaBrands 501 — WCRC's research benchmark of the most powerful market-facing brand in each of 501 categories. It was selected by research alone, measured in the same fieldwork and on the same 50 parameters as Bayer CropScience, Syngenta India, PI Industries, Dhanuka and Insecticides India.
- MegaBrand
- UPL
- Category
- Agrochemicals and crop protection
- Industry
- Chemicals, Cement & Industrial Equipment
- Sector
- Energy, Resources & Industrials
- Market
- business (B2B)
- Edition
- MegaBrands 501, 2026–27 Founding Edition
- MegaBrand ID
- MB-364 (slot number, not a rank)
- In contention for
- Industry MegaBrand · Chemicals, Cement & Industrial Equipment; India's 100 Most Powerful Brands 2026–27
What it means
As the MegaBrand of Agrochemicals and crop protection, UPL is the standard against which other brands in its category are measured in 2026–27. Its brand power is read across five pillars — positioning and recall, consumer trust and sentiment, product and delivery, sustainability and governance, and digital and financial soundness — and refreshed every quarter through the Consumer and Market Pulse from 1 November 2026.
How MegaBrands are selected → · UPL on mostvaluablebrands.com →
Questions and answers
Which brand is the MegaBrand for Agrochemicals and crop protection in India?
UPL is the MegaBrand for Agrochemicals and crop protection in the 2026–27 MegaBrands 501 by WCRC Intelligence.
Which brands were assessed alongside UPL?
Bayer CropScience, Syngenta India, PI Industries, Dhanuka and Insecticides India were assessed alongside UPL, in the same fieldwork and on the same 50 parameters.
Is UPL in contention for India's 100 Most Powerful Brands?
Yes. Every brand in the 501 cohort, including UPL, is in contention for Industry MegaBrand in Chemicals, Cement & Industrial Equipment and for India's 100 Most Powerful Brands 2026–27, announced on 18 March 2027.
Other MegaBrands in Chemicals, Cement & Industrial Equipment
- Tata ChemicalsSpecialty chemicals
- Linde IndiaIndustrial gases
- Berger PaintsIndustrial and protective coatings
- Finolex IndustriesPolymers, pipes and plastics
- UltraTech CementCement
- Ambuja CementReady-mix concrete and aggregates
- Saint-Gobain IndiaGlass, gypsum and insulation
- Larsen & ToubroHeavy engineering and industrial equipment
- Siemens IndiaElectrical equipment, automation and motors
All 10 MegaBrands in Chemicals, Cement & Industrial Equipment →
How to cite
WCRC Intelligence, "UPL — MegaBrand, Agrochemicals and crop protection", MegaBrands 501 (2026–27), https://www.wcrcint.com/megabrands-501/brand/upl
Free to read and quote with attribution to WCRC Intelligence and a link to this page.