The NEWME story
NEWME was founded in 2020 by Sumit Jasoria (founder and CEO) and is owned today by NEWME. It is one of 19 Fashion & Accessories brands in this year's ranking, where it places #17.
Why people trust NEWME
Quick trend drops and a growing store base attract young women.
The watch-out
Fast fashion faces questions about quality and sustainability.
Why NEWME ranks #90
Brand Positioning, scored 72 out of 100.
Consumer Trust & Sentiment, scored 66 out of 100.
The WCRC D2C Trust Score gives 80% of the weight to Consumer Trust, Brand Recall, Positioning and Brand Love. NEWME scores 67.68 overall.
Pillar profile
Versus its nearest rivals
Questions people ask
What rank is NEWME in WCRC's India's Most Trusted D2C Brands 2026?
NEWME ranks #90 of 100 in WCRC's India's Most Trusted D2C Brands 2026, with a WCRC D2C Trust Score of 67.68 out of 100.
Why is NEWME trusted?
Quick trend drops and a growing store base attract young women.
What is NEWME's revenue?
₹183.5 Cr revenue (FY25), as per the company's filed accounts or published results.
Who owns NEWME?
NEWME is owned by NEWME. It was founded in 2020 and is based in Bengaluru.
What is NEWME's biggest challenge?
Fast fashion faces questions about quality and sustainability.
Key facts
| Brand | NEWME |
|---|---|
| Company / owner | NEWME |
| Headquarters | Bengaluru, India |
| Founded | 2020 |
| Founder(s) | Sumit Jasoria (founder and CEO) |
| Latest revenue | ₹183.5 Cr revenue (FY25), as per company filings |
| Sector | Fashion & Accessories |
| Country of origin | India |
Sources
- Financial statements filed with the Registrar of Companies, Ministry of Corporate Affairs
- Company website, official announcements and press releases
- Published interviews and statements by the founders and leadership
- WCRC Business Intelligence Unit research: consumer ratings and reviews, complaint records, search demand and social data