MB-247 · Consumer Internet & Digital Platforms · Technology, Digital & Telecom
LinkedInMegaBrand · Jobs and professional networking
LinkedIn is the MegaBrand for Jobs and professional networking in India in the 2026–27 MegaBrands 501 — WCRC's research benchmark of the most powerful market-facing brand in each of 501 categories. It was selected by research alone, measured in the same fieldwork and on the same 50 parameters as Naukri, Indeed, Apna, Monster India and Shine.
- MegaBrand
- Category
- Jobs and professional networking
- Industry
- Consumer Internet & Digital Platforms
- Sector
- Technology, Digital & Telecom
- Market
- consumer (B2C)
- Edition
- MegaBrands 501, 2026–27 Founding Edition
- MegaBrand ID
- MB-247 (slot number, not a rank)
- In contention for
- Industry MegaBrand · Consumer Internet & Digital Platforms; India's 100 Most Powerful Brands 2026–27
What it means
As the MegaBrand of Jobs and professional networking, LinkedIn is the standard against which other brands in its category are measured in 2026–27. Its brand power is read across five pillars — positioning and recall, consumer trust and sentiment, product and delivery, sustainability and governance, and digital and financial soundness — and refreshed every quarter through the Consumer and Market Pulse from 1 November 2026.
How MegaBrands are selected → · LinkedIn on mostvaluablebrands.com →
Questions and answers
Which brand is the MegaBrand for Jobs and professional networking in India?
LinkedIn is the MegaBrand for Jobs and professional networking in the 2026–27 MegaBrands 501 by WCRC Intelligence.
Which brands were assessed alongside LinkedIn?
Naukri, Indeed, Apna, Monster India and Shine were assessed alongside LinkedIn, in the same fieldwork and on the same 50 parameters.
Is LinkedIn in contention for India's 100 Most Powerful Brands?
Yes. Every brand in the 501 cohort, including LinkedIn, is in contention for Industry MegaBrand in Consumer Internet & Digital Platforms and for India's 100 Most Powerful Brands 2026–27, announced on 18 March 2027.
Other MegaBrands in Consumer Internet & Digital Platforms
- GoogleSearch and discovery
- WhatsAppSocial networking and communication
- InstagramShort-form video and creator platforms
- 99acresReal estate platforms
- Shaadi.comMatrimony and dating
- OLXClassifieds and local marketplaces
- Urban CompanyLocal services and home services
- BookMyShowTicketing and events platforms
- Ludo KingOnline social and free-to-play gaming platforms
- ChatGPTConsumer AI assistants and tools
All 11 MegaBrands in Consumer Internet & Digital Platforms →
How to cite
WCRC Intelligence, "LinkedIn — MegaBrand, Jobs and professional networking", MegaBrands 501 (2026–27), https://www.wcrcint.com/megabrands-501/brand/linkedin
Free to read and quote with attribution to WCRC Intelligence and a link to this page.