MegaBrands 501India's benchmark brands · 2026–27

MB-279 · Enterprise Software & Platforms · Technology, Digital & Telecom

ZohoMegaBrand · Collaboration and productivity suites

Zoho is the MegaBrand for Collaboration and productivity suites in India in the 2026–27 MegaBrands 501 — WCRC's research benchmark of the most powerful market-facing brand in each of 501 categories. It was selected by research alone, measured in the same fieldwork and on the same 50 parameters as Microsoft 365, Google Workspace, Slack, Notion and Atlassian.

MegaBrand
Zoho
Category
Collaboration and productivity suites
Industry
Enterprise Software & Platforms
Sector
Technology, Digital & Telecom
Market
business (B2B)
Edition
MegaBrands 501, 2026–27 Founding Edition
MegaBrand ID
MB-279 (slot number, not a rank)
In contention for
Industry MegaBrand · Enterprise Software & Platforms; India's 100 Most Powerful Brands 2026–27

What it means

As the MegaBrand of Collaboration and productivity suites, Zoho is the standard against which other brands in its category are measured in 2026–27. Its brand power is read across five pillars — positioning and recall, consumer trust and sentiment, product and delivery, sustainability and governance, and digital and financial soundness — and refreshed every quarter through the Consumer and Market Pulse from 1 November 2026.

How MegaBrands are selected → · Zoho on mostvaluablebrands.com →

Questions and answers

Which brand is the MegaBrand for Collaboration and productivity suites in India?

Zoho is the MegaBrand for Collaboration and productivity suites in the 2026–27 MegaBrands 501 by WCRC Intelligence.

Which brands were assessed alongside Zoho?

Microsoft 365, Google Workspace, Slack, Notion and Atlassian were assessed alongside Zoho, in the same fieldwork and on the same 50 parameters.

Is Zoho in contention for India's 100 Most Powerful Brands?

Yes. Every brand in the 501 cohort, including Zoho, is in contention for Industry MegaBrand in Enterprise Software & Platforms and for India's 100 Most Powerful Brands 2026–27, announced on 18 March 2027.

Other MegaBrands in Enterprise Software & Platforms

All 8 MegaBrands in Enterprise Software & Platforms →

How to cite

WCRC Intelligence, "Zoho — MegaBrand, Collaboration and productivity suites", MegaBrands 501 (2026–27), https://www.wcrcint.com/megabrands-501/brand/zoho

Free to read and quote with attribution to WCRC Intelligence and a link to this page.