The Boult story
Boult was founded in 2017 by Varun Gupta and is owned today by Boult Audio (Exotic Mile Pvt Ltd). It is one of 10 Electronics & Mobility brands in this year's ranking, where it places #6.
Why people trust Boult
Its profit-first growth and reliable entry-level products have built a loyal base.
The watch-out
It has less brand fame than boAt and Noise.
Why Boult ranks #55
Brand Recall, scored 78 out of 100.
Consumer Trust & Sentiment, scored 72 out of 100.
The WCRC D2C Trust Score gives 80% of the weight to Consumer Trust, Brand Recall, Positioning and Brand Love. Boult scores 74.02 overall.
Pillar profile
Versus its nearest rivals
Questions people ask
What rank is Boult in WCRC's India's Most Trusted D2C Brands 2026?
Boult ranks #55 of 100 in WCRC's India's Most Trusted D2C Brands 2026, with a WCRC D2C Trust Score of 74.02 out of 100.
Why is Boult trusted?
Its profit-first growth and reliable entry-level products have built a loyal base.
What is Boult's revenue?
₹763 Cr revenue (FY25), as per the company's filed accounts or published results.
Who owns Boult?
Boult is owned by Boult Audio (Exotic Mile Pvt Ltd). It was founded in 2017 and is based in Gurugram.
What is Boult's biggest challenge?
It has less brand fame than boAt and Noise.
Key facts
| Brand | Boult |
|---|---|
| Company / owner | Boult Audio (Exotic Mile Pvt Ltd) |
| Headquarters | Gurugram, India |
| Founded | 2017 |
| Founder(s) | Varun Gupta |
| Latest revenue | ₹763 Cr revenue (FY25), as per company filings |
| Sector | Electronics & Mobility |
| Country of origin | India |
Sources
- Financial statements filed with the Registrar of Companies, Ministry of Corporate Affairs
- Company website, official announcements and press releases
- Published interviews and statements by the founders and leadership
- WCRC Business Intelligence Unit research: consumer ratings and reviews, complaint records, search demand and social data