The DaMENSCH story
DaMENSCH was founded in 2018 by Ashwin Malhotra, Pranav Mathur, Siddharth Nagarajan and is owned today by DaMENSCH. It is one of 19 Fashion & Accessories brands in this year's ranking, where it places #12.
Why people trust DaMENSCH
Quality fabric and comfort guarantees build loyalty.
The watch-out
Profitability is still out of reach.
Why DaMENSCH ranks #76
Brand Positioning, scored 74 out of 100.
Brand Recall, scored 64 out of 100.
The WCRC D2C Trust Score gives 80% of the weight to Consumer Trust, Brand Recall, Positioning and Brand Love. DaMENSCH scores 70.58 overall.
Pillar profile
Versus its nearest rivals
Questions people ask
What rank is DaMENSCH in WCRC's India's Most Trusted D2C Brands 2026?
DaMENSCH ranks #76 of 100 in WCRC's India's Most Trusted D2C Brands 2026, with a WCRC D2C Trust Score of 70.58 out of 100.
Why is DaMENSCH trusted?
Quality fabric and comfort guarantees build loyalty.
What is DaMENSCH's revenue?
₹118 Cr FY25, as per the company's filed accounts or published results.
Who owns DaMENSCH?
DaMENSCH is owned by DaMENSCH. It was founded in 2018 and is based in Bengaluru.
What is DaMENSCH's biggest challenge?
Profitability is still out of reach.
Key facts
| Brand | DaMENSCH |
|---|---|
| Company / owner | DaMENSCH |
| Headquarters | Bengaluru, India |
| Founded | 2018 |
| Founder(s) | Ashwin Malhotra, Pranav Mathur, Siddharth Nagarajan |
| Latest revenue | ₹118 Cr FY25, as per company filings |
| Sector | Fashion & Accessories |
| Country of origin | India |
Sources
- Financial statements filed with the Registrar of Companies, Ministry of Corporate Affairs
- Company website, official announcements and press releases
- Published interviews and statements by the founders and leadership
- WCRC Business Intelligence Unit research: consumer ratings and reviews, complaint records, search demand and social data