The story of The Indus Valley
The Indus Valley was founded in 2017 by Jagadeesh Kumar, Madhumitha Udaykumar and is owned today by The Indus Valley. It is one of 13 Home & Living brands in this year's ranking, where it places #4.
Why people trust The Indus Valley
Non-toxic, natural cookware builds deep trust with health-conscious families.
The watch-out
Small but growing quickly.
Why The Indus Valley ranks #32
Consumer Trust & Sentiment, scored 84 out of 100.
Brand Recall, scored 60 out of 100.
The WCRC D2C Trust Score gives 80% of the weight to Consumer Trust, Brand Recall, Positioning and Brand Love. The Indus Valley scores 77.06 overall.
Pillar profile
Versus its nearest rivals
Questions people ask
What rank is The Indus Valley in WCRC's India's Most Trusted D2C Brands 2026?
The Indus Valley ranks #32 of 100 in WCRC's India's Most Trusted D2C Brands 2026, with a WCRC D2C Trust Score of 77.06 out of 100.
Why is The Indus Valley trusted?
Non-toxic, natural cookware builds deep trust with health-conscious families.
What is The Indus Valley's revenue?
₹117 Cr FY25, as per the company's filed accounts or published results.
Who owns The Indus Valley?
The Indus Valley is owned by The Indus Valley. It was founded in 2017 and is based in Chennai.
What is The Indus Valley's biggest challenge?
Small but growing quickly.
Key facts
| Brand | The Indus Valley |
|---|---|
| Company / owner | The Indus Valley |
| Headquarters | Chennai, India |
| Founded | 2017 |
| Founder(s) | Jagadeesh Kumar, Madhumitha Udaykumar |
| Latest revenue | ₹117 Cr FY25, as per company filings |
| Sector | Home & Living |
| Country of origin | India |
Sources
- Financial statements filed with the Registrar of Companies, Ministry of Corporate Affairs
- Company website, official announcements and press releases
- Published interviews and statements by the founders and leadership
- WCRC Business Intelligence Unit research: consumer ratings and reviews, complaint records, search demand and social data