MB-103 · Stationery, Baby & Kids · Consumer Goods & Everyday Living
CamlinMegaBrand · Art, craft and hobby supplies
Camlin is the MegaBrand for Art, craft and hobby supplies in India in the 2026–27 MegaBrands 501 — WCRC's research benchmark of the most powerful market-facing brand in each of 501 categories. It was selected by research alone, measured in the same fieldwork and on the same 50 parameters as Faber-Castell, Doms, Apsara, Staedtler and Fevicryl.
- MegaBrand
- Camlin
- Category
- Art, craft and hobby supplies
- Industry
- Stationery, Baby & Kids
- Sector
- Consumer Goods & Everyday Living
- Market
- consumer (B2C)
- Edition
- MegaBrands 501, 2026–27 Founding Edition
- MegaBrand ID
- MB-103 (slot number, not a rank)
- In contention for
- Industry MegaBrand · Stationery, Baby & Kids; India's 100 Most Powerful Brands 2026–27
What it means
As the MegaBrand of Art, craft and hobby supplies, Camlin is the standard against which other brands in its category are measured in 2026–27. Its brand power is read across five pillars — positioning and recall, consumer trust and sentiment, product and delivery, sustainability and governance, and digital and financial soundness — and refreshed every quarter through the Consumer and Market Pulse from 1 November 2026.
How MegaBrands are selected → · Camlin on mostvaluablebrands.com →
Questions and answers
Which brand is the MegaBrand for Art, craft and hobby supplies in India?
Camlin is the MegaBrand for Art, craft and hobby supplies in the 2026–27 MegaBrands 501 by WCRC Intelligence.
Which brands were assessed alongside Camlin?
Faber-Castell, Doms, Apsara, Staedtler and Fevicryl were assessed alongside Camlin, in the same fieldwork and on the same 50 parameters.
Is Camlin in contention for India's 100 Most Powerful Brands?
Yes. Every brand in the 501 cohort, including Camlin, is in contention for Industry MegaBrand in Stationery, Baby & Kids and for India's 100 Most Powerful Brands 2026–27, announced on 18 March 2027.
Other MegaBrands in Stationery, Baby & Kids
How to cite
WCRC Intelligence, "Camlin — MegaBrand, Art, craft and hobby supplies", MegaBrands 501 (2026–27), https://www.wcrcint.com/megabrands-501/brand/camlin
Free to read and quote with attribution to WCRC Intelligence and a link to this page.