Industry · Consumer Goods & Everyday Living
Beverages
13 MegaBrands lead the Beverages industry in India in 2026–27. Each is the benchmark brand of its category in the MegaBrands 501, selected by research alone. The Industry MegaBrand for Beverages will be drawn from this list and recognised at the National Conclave on 18 March 2027.
| ID | MegaBrand | Category | Industry | Market | Assessed alongside |
|---|---|---|---|---|---|
| MB-042 | Coca-Cola | Carbonated soft drinks — cola | Beverages | B2C | Pepsi, Campa Cola, RC Cola, Thums Up, Sprite |
| MB-043 | Thums Up | Carbonated soft drinks — Indian legacy | Beverages | B2C | Pepsi, Campa Cola, Sprite, Limca, Coca-Cola |
| MB-044 | Real | Packaged juices and nectars | Beverages | B2C | Tropicana, Maaza, B Natural, Frooti, Paper Boat |
| MB-045 | Bisleri | Packaged drinking water | Beverages | B2C | Kinley, Aquafina, Bailley, Rail Neer, Qua |
| MB-046 | Sting | Energy and sports drinks | Beverages | B2C | Red Bull, Monster, Charged, Gatorade, Hell Energy |
| MB-047 | Tata Tea | Tea — national | Beverages | B2C | Red Label, Wagh Bakri, Society Tea, Taj Mahal, Girnar |
| MB-048 | Vahdam | Tea — premium and specialty | Beverages | B2C | Teabox, Organic India, Twinings, Tea Trunk, Makaibari |
| MB-049 | Nescafé | Coffee — instant | Beverages | B2C | Bru, Continental Coffee, Sunrise, Tata Coffee Grand, Davidoff |
| MB-050 | Blue Tokai | Coffee — roast, ground and specialty | Beverages | B2C | Third Wave Coffee, Sleepy Owl, Rage Coffee, Subko, Araku |
| MB-051 | Bournvita | Health and malted beverages | Beverages | B2C | Horlicks, Complan, Boost, Protinex, Milo |
| MB-052 | Royal Stag | Spirits — whisky | Beverages | B2C | McDowell's No.1, Officer's Choice, Imperial Blue, Blenders Pride, 8PM |
| MB-053 | Smirnoff | Spirits — white and other | Beverages | B2C | Magic Moments, Romanov, Absolut, Bacardi, Old Monk |
| MB-054 | Kingfisher | Beer and wine | Beverages | B2C | Budweiser, Tuborg, Bira 91, Haywards, Sula Vineyards |
How to cite
WCRC Intelligence, "MegaBrands 501 — India's Benchmark Brands (2026–27 Founding Edition)", https://www.wcrcint.com/megabrands-501
Free to read and quote with attribution to WCRC Intelligence and a link to this page.