WCRC

Recognition A–Z / Awards and recognition

Award announcements and press releases

An award announcement should make it easy to verify what happened. The organiser's name, exact title and edition are more useful than unsupported claims of being the best.

What to review

State the recipient and scope first. Link the research context and distinguish an assessed result from attendance, sponsorship or a separate editorial feature.

A practical example

A release can report that a company received a category recognition in a specified edition. It should not infer a market-wide first place unless the published result establishes that position.

Keep the claim in scope

Keep quotations attributed and approved. Do not manufacture praise or imply endorsement from organisations that did not provide it.

Research and editorial context

An award claim needs the programme name, assessed entity, category and edition. Read the recognition process with the result. WCRC separates research qualification from optional commercial participation; communications and attendance cannot create or alter a research outcome.

Examples illustrate a decision and do not describe a named organisation's conduct. This is a reference note, not a new research finding or an award outcome.

Read the relevant WCRC material

These links provide WCRC context. Individual properties retain their own eligibility, evidence requirements and limitations.