Mahindra and Mahindra Limited has been ranked 17th in the WCRC Intelligence India's Most Powerful Brands 2024-25 listing.
Securing #17 in the ranking, Mahindra's brand trajectory reflects a future-first strategy that bridges agri-tech innovation with automotive excellence.
The Mahindra brand scored particularly high on heritage value, consumer loyalty, and innovation perception. The company's successful foray into electric vehicles has significantly boosted its brand modernity scores.
The company's 'Rise' philosophy has become more than a tagline — it has evolved into a corporate ethos.
In the farm equipment segment, Mahindra continues to dominate with market leadership in tractors.
Mahindra's commitment to sustainability, including its ambitious carbon neutrality targets, has contributed positively to its brand perception.
