Zoom in brief
- Rank: #86 of 100 in America's Most Powerful 100 Brands 2026; #17 of 17 in Technology & Digital.
- WCRC Power Score: 69.88 out of 100.
- Founded: 2011, by Eric Yuan.
- Owner: Zoom Communications, Inc., San Jose, California.
- Leadership: Eric Yuan, Founder and CEO.
- Latest revenue: $4.9bn revenue (FY2026, year to Jan, +4.4%), as per company filings.
What makes Zoom powerful
Few brands have become a verb as fast as Zoom. During the first months of the pandemic, people zoomed with colleagues, teachers and grandparents. The simple, reliable video call is still the heart of the brand, and its name is shorthand for online meetings around the world.
Zoom has since grown into a wider work platform. Its business now spans meetings, phone, contact center, employee experience and AI tools. In August 2026, Zoom reported 4,625 customers each paying it more than $100,000 a year, and its Workvivo employee app passed $100 million in annual recurring revenue. Usage of its AI features is rising quickly: licensed monthly active users of AI features in Zoom Workplace grew 125% year over year. That broad toolset helps keep large companies inside the Zoom ecosystem.
Zoom's Workvivo employee experience app passed $100 million in annual recurring revenue in 2026, according to founder and CEO Eric Yuan.
Why Zoom ranks #86
Zoom sits at #86 with a WCRC Power Score of 69.88, a hair behind Intel and Hyatt just above it. It has very strong positioning and recall and a cash-rich balance sheet. Intel and Hyatt score a little higher on trust and on long-term brand history. Zoom stays ahead of Chevrolet and Capital One, just below, thanks to its product and innovation pace in AI tools for work.
The Achilles' heel
Zoom's Achilles' heel is slow growth in a crowded market. The pandemic boom is long over, and Zoom competes with large rivals that bundle video calls into wider office software. Its smaller online customers also come and go: average monthly online churn was 2.9% in the quarter to July 2026. Winning large companies matters more than ever, and that fight is hard.
The 2026 story
Zoom's 2026 story is about AI agents. In December 2025, it launched AI Companion 3.0, which turns conversations into tasks and follow-up actions. In March 2026, at Enterprise Connect, Zoom expanded its agentic AI platform to run workflows across collaboration and customer experience. In August 2026, it reported second-quarter results showing enterprise revenue up 7.8% and Zoom Virtual Agent customers up 256% year over year. Net income that quarter was lifted by about $1.6 billion of gains on strategic investments. Chief financial officer Michelle Chang told analysts, "We are clearly taking share. It is driven by AI."
Pillar profile
Provisional desk scores out of 100, for the WCRC Business Intelligence Unit to validate.
Versus its nearest rivals
Questions people ask
What rank is Zoom in WCRC's America's Most Powerful Brands 2026?
Zoom ranks #86 of 100 in WCRC's America's Most Powerful 100 Brands 2026, with a WCRC Power Score of 69.88 out of 100.
What makes Zoom powerful?
Zoom became a verb for video calls.
What is Zoom's revenue?
$4.9bn revenue (FY2026, year to Jan, +4.4%), as per company filings.
Who founded and owns Zoom?
Zoom was founded in 2011 by Eric Yuan. It is owned by Zoom Communications, Inc. and based in San Jose, California.
Who leads Zoom?
Eric Yuan, Founder and CEO.
What is Zoom's biggest challenge?
Competition from Microsoft Teams and slow growth.
Also featured in
Key facts
| Brand | Zoom |
|---|---|
| Company / owner | Zoom Communications, Inc. |
| Headquarters | San Jose, California, United States |
| Founded | 2011 |
| Founder(s) | Eric Yuan |
| Leadership | Eric Yuan, Founder and CEO |
| Latest revenue | $4.9bn revenue (FY2026, year to Jan, +4.4%), as per company filings |
| Sector | Technology & Digital |
| Website | zoom.com |
| Country of origin | United States |
Sources
- Annual report (Form 10-K) and financial results of Zoom Communications, Inc. filed with the US Securities and Exchange Commission
- Company website, official announcements and press releases
- Published interviews and statements by the leadership
- WCRC Business Intelligence Unit research: consumer sentiment, ratings and reviews, search demand, media and social data
