A person shopping for health cover may want to know whether a planned procedure needs approval, whether the provider matters and how much of the bill might be left to pay. The answers can depend on the plan and on facts that a short product summary cannot capture.
In WCRC’s Australia & New Zealand Trusted D2C Brands 2026 edition, Southern Cross Health Society ranked #5 with a D2C Trust Score of 85.34/100 and MAS ranked #43 with a D2C Trust Score of 77.62/100.
Consumer Trust & Sentiment is the largest component of WCRC’s model. For an insurer, one way to apply that lens is to follow a member’s path through a specific example: read the policy wording, find the exclusions, identify the approval step and locate the claims form. Clear examples help readers find the relevant clause without confusing an illustration with a promise of cover.
The two scores describe the brands across the whole model. Comparing claims experience would require equivalent policies, the same procedure and records of how the claims were resolved.
Southern Cross Health Society scorecard · MAS scorecard · 2026 edition · WCRC D2C Trust Score methodology